TIPS FOR SPOTTING BAD WEBSITE DEVELOPMENT SHOPS The internet could be a complex place, especially for those who need a service and are not experts in what they seeking for. These folks could become an easy target for companies who…
Staying Away From BS When Shopping for a New Website
Category: eCommerce Marketing Strategy
Understanding Basic SEO, PPC & PLA Reports
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Posted in eCommerce Marketing Strategy, eCommerce PPC/SEM, eCommerce SEO, Google Shopping Strategy
WHAT TO LOOK FOR IN A TYPICAL DIGITAL MARKETING REPORT During the years, I had to explain really basic metrics to many sites owners who were engaged in SEO, PPC and PLA retainers and did not quite know what was…
Google My Business – the 101’s
WHAT YOU REALLY NEED TO KNOW ABOUT GOOGLE MY BUSINESS LISTINGS Google My Business (aka GMB) is considered to be one of the most important listings out there, and the one the is crucial for proper SEO strategy. It is…
In Short, What is Google Analytics?
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Posted in eCommerce Marketing Strategy, eCommerce PPC/SEM, eCommerce SEO, Google Shopping Strategy
Google Analytics is, literally, Google’s analytics platform that measures actions and events on a website using a tracking code. It does not provide statistical data, as some reports are based on traffic samples, but is more of a trend…
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